Brand Rating
FREITAG
Bags made from recycled truck tarpaulins, seat belts, and bicycle inner tubes. Every product is unique (no two are identical). Swiss design, built to last a lifetime. Fully transparent about their material sourcing and manufacturing (in-house in Zurich). The elephant in the room: prices start at CHF 190 for a small bag, making them inaccessible to most shoppers. Still, an icon of circular design.
74/100
Hummlan Sustainability Score
74
out of 100
Sustainability Breakdown
Upcycling reduces resource extraction; no formal biodiversity programme.
Products are made entirely from post-consumer waste (truck tarpaulins, seat belts, inner tubes); repairable and built to last a lifetime.
Upcycling avoids virgin-material production emissions; no published emissions targets.
Avoids virgin textile production pollution; in-house manufacturing gives direct control over processes; PVC-coated tarps remain a legacy material.
In-house production in Zurich under Swiss labour standards; transparent about manufacturing and sourcing.
Our ratings are "stern but fair", based on third-party certifications and EU Taxonomy + CSRD alignment. We prioritize verifiable data over brand marketing claims. EU Taxonomy and CSRD explain the framework backbone.
Our ratings are "stern but fair", based on third-party certifications and EU Taxonomy + CSRD alignment. Hummlan does not sell products and earns nothing from recommending brands — ratings are independent. Learn more about EU Taxonomy and CSRD.