Brand Rating
Method
The "designer" eco-cleaning brand — beautiful bottles, genuinely effective plant-based formulas. Leaping Bunny certified, Cradle to Cradle formulations, on the EWG Verified list. Owned by SC Johnson (same issue as Ecover). The plastic bottles look good but some are single-use (not refillable). Widely available, affordable, and a gateway brand for people new to eco-cleaning.
69/100
Hummlan Sustainability Score
69
out of 100
Sustainability Breakdown
Plant-based ingredients; no formal biodiversity programme.
Some recycled plastic and refill formats, but many bottles remain single-use.
Plant-based formulas reduce fossil inputs; no public brand-level emissions targets (SC Johnson).
Leaping Bunny, Cradle to Cradle and EWG Verified; biodegradable formulas; fragrance disclosure incomplete.
SC Johnson responsible-sourcing programmes; brand-level transparency limited.
Our ratings are "stern but fair", based on third-party certifications and EU Taxonomy + CSRD alignment. We prioritize verifiable data over brand marketing claims. EU Taxonomy and CSRD explain the framework backbone.
Our ratings are "stern but fair", based on third-party certifications and EU Taxonomy + CSRD alignment. Hummlan does not sell products and earns nothing from recommending brands — ratings are independent. Learn more about EU Taxonomy and CSRD.